DURATION
2 Years
- Key Facts
- Course Details
- Scope & Career Opportunities
- Success Stories
Key FactsMINIMUM ELIGIBILITY FOR MASTER OF TOURISM & TRAVEL MANAGEMENT
Graduation
PROGRAMME TYPE
PG
DEGREE AWARDED BY
MAKAUT
ADMISSION PROCESS
To complete admission online, follow the steps below:
- Fill up the online application form
- Sit for personal interview
- Receive selection letter via e-mail
- Pay admission fees
MINIMUM ELIGIBILITY FOR MASTER OF TOURISM & TRAVEL MANAGEMENT
Graduation
PROGRAMME TYPE
PG
DEGREE AWARDED BY
MAKAUT
ADMISSION PROCESS
To complete admission online, follow the steps below:
- Fill up the online application form
- Sit for personal interview
- Receive selection letter via e-mail
- Pay admission fees
Course Details
Core curriculum details of Master of Tourism & Travel Management are as follows –
Course Breakup
TOUR OPERATION MANAGEMENT
AIRLINES AND AIR FARE MANAGEMENT
TOURISM MARKETING MANAGEMENT
Tourism Principles, Practices, Legal and Ethical Issues
Understanding the fundamental concepts of tourism, its growth and development, and methods of impact measurement. Exploring potential mapping, the legal and regulatory frameworks in tourism, and the roles of various stakeholders under the Tourism Act and Package Tour Regulations.
Tourism Products of India
Exploring the fundamental types of tourism products in India, including both natural and man-made attractions. Understanding the geographical and cultural diversity that forms the basis of India’s tourism offerings.
Tour Package
Studying the components of a tour, fundamentals of package tours, and techniques of selling both inbound and outbound tour packages with practical applications in the travel industry.
Itinerary Planning and Costing
Learning to plan tour itineraries and accurately estimate the costs involved in tour package development, considering logistics, time management, and customer satisfaction.
Tour Guiding and Interpretation
Understanding the cultural, historical, and natural significance of tourist destinations. Focusing on heritage conservation, interpretation skills, and ensuring exceptional customer experiences.
ICT in Tourism
Examining how innovation and digital technologies support the growth and transformation of the tourism industry. Implementing effective technological strategies for tourism development and customer engagement.
Tourism Entrepreneurship
Learning the basics of entrepreneurship in travel and tourism through case studies and real-world examples. Exploring start-up creation, innovation, policy frameworks, and government schemes that support tourism-based ventures.
Services Marketing
Exploring business-to-consumer (B2C) and business-to-business (B2B) service models with a focus on tourism, hospitality, leisure, entertainment, and transportation. Understanding strategies for marketing intangible services to diverse customer segments.
Tourism Policy, Planning and Development
Examining the importance of planned tourism development and its social, economic, and environmental benefits. Emphasizing sustainable practices and structured approaches for tourism growth and policy-making.
Destination Marketing
Understanding the elements of tourism destination promotion, including education, awareness, and digital marketing. Focusing on attracting new and repeat visitors while ensuring sustainable destination development.
Marketing Research in Tourism
Learning how to systematically gather and analyze qualitative and quantitative data to support tourism marketing decisions. Investigating how changes in the marketing mix affect customer behavior and business outcomes.
Customer Relationship Management
Understanding the core principles of relationship marketing and the use of CRM software to manage customer interactions. Exploring various strategies to analyze and improve relationships with current, past, and potential customers.
Services Marketing
Exploring business-to-consumer (B2C) and business-to-business (B2B) service models with a focus on tourism, hospitality, leisure, entertainment, and transportation. Understanding strategies for marketing intangible services to diverse customer segments.
Tourism Policy, Planning and Development
Examining the importance of planned tourism development and its social, economic, and environmental benefits. Emphasizing sustainable practices and structured approaches for tourism growth and policy-making.
Destination Marketing
Understanding the elements of tourism destination promotion, including education, awareness, and digital marketing. Focusing on attracting new and repeat visitors while ensuring sustainable destination development.
Marketing Research in Tourism
Learning how to systematically gather and analyze qualitative and quantitative data to support tourism marketing decisions. Investigating how changes in the marketing mix affect customer behavior and business outcomes.
Customer Relationship Management
Understanding the core principles of relationship marketing and the use of CRM software to manage customer interactions. Exploring various strategies to analyze and improve relationships with current, past, and potential customers.
Scope & Career Opportunities
NSHM Knowledge Campus is the Authorized Training Centre (ATC) of the International Air Transport Association (IATA) since 2007 and this allows us to help our students get acquainted with the various aspects of the travel and tourism management industry. Students holding the Master of Tourism & Travel Management degree can work in
- Destination Management Companies (DMCs)
- Leisure Management Companies, Tourism Organizations
- Airlines and Airports
- State Tourism Development Corporations
- Hospitality sector
- Cruise lines
- Travel BPOs
- Online Travel Companies
- Event Management Organizations
- Self-employment through entrepreneurship